Yahoo, like many online platforms, utilizes cookies and similar technologies (such as web storage) to enhance user experience and provide tailored services. This document aims to clarify how Yahoo handles your privacy, especially for users in Berlin, and how you can manage your preferences.
What are Cookies and Why Does Yahoo Use Them?
Cookies are small pieces of data stored on your device by websites and apps. They allow operators to store and read information. Yahoo uses cookies for several key purposes:
- Providing Websites and Apps: Essential for the basic functionality of Yahoo’s services.
- User Authentication and Security: To verify your identity, implement security measures, and prevent spam and abuse.
- Measuring Usage: To track the number of visitors, device types (iOS or Android), browsers used, and time spent on sites and apps. This data is collected in an aggregated form and is not linked to individual users.
Your Privacy Settings and Data Usage
When you interact with Yahoo’s services, you have control over how your data is used. By clicking ‘Accept All’, you and Yahoo’s partners (including the 254 partners within the IAB Transparency & Consent Framework) agree to store and access information on your device. This includes the use of precise location data and other personal data such as technical identifiers, browsing, and search data for various purposes:
- Analytics
- Personalized advertising and content
- Measuring ad and content performance
- Audience research
- Development and improvement of offerings
Technical Identifiers: These are system-generated strings of letters and numbers that can identify your device or you as a user. They include browser cookies, device IDs, and your IP address. They can be derived from hashed and/or encrypted email addresses or through statistical matching of other identifiers.
How to Manage Your Preferences
You have the option to decline these uses. If you click ‘Reject All’, Yahoo and its partners will not use cookies and personal data for these additional purposes.
To customize your selection, click on ‘Manage Privacy Settings’.
You can withdraw your consent or change your settings at any time by clicking on the ‘Privacy and Cookie Settings’ or ‘Privacy Dashboard’ link on Yahoo’s websites and apps.
For more detailed information on how Yahoo uses your personal data, please refer to their Privacy Policy and Cookie Policy.
Frequently Asked Questions (FAQ)
What if I don’t want personalized ads?
You can click ‘Reject All’ or manage your privacy settings to opt out of personalized advertising. This means you will still see ads, but they will not be tailored to your interests.
How often can I change my cookie settings?
You can change your consent and settings at any time by accessing the ‘Privacy and Cookie Settings’ or ‘Privacy Dashboard’ links on Yahoo’s platforms.
Does Yahoo share my data with third parties?
Yahoo shares data with its partners, including those in the IAB Transparency & Consent Framework, for the purposes outlined above. You can control this sharing through your privacy settings.
What are the consequences of rejecting all cookies?
Rejecting all cookies might affect the functionality and personalized experience of some Yahoo services. However, essential functions will generally still be available.
Where can I find more information about data protection?
Further information on data protection and how your personal data is used can be found in Yahoo’s comprehensive Privacy Policy and Cookie Policy, accessible via links on their websites and apps.
Source: https://de.nachrichten.yahoo.com/sport/klub-wm-f%C3%BCchse-berlin-163656849.html
